INFLUENCER

1- Grow your following by reaching out to private pods, groups, and agencies to get paid for instagram posts.

It´s a big world out there! Brands of all shapes and sizes want to work with brand ambassadors in social media, and have teams or agencies searching for the right people to contact. So how do you get into the consideration set? Here´s the harsh reality of being an influencer: optics like follower count and engagement rates matter. Because this is all so new, it´s the first place most brands start looking. They want to see lots of followers and content that matches their brand ideals.

That means there´s one major issue that sits at the top of every influencer´s list: getting more engaged followers. Brands won´t pay to work with just anybody, they want to see at least 20.000 followers as a baseline. There are a couple of tricks of the trade that help big influencers get and stay that way that you can use too:

Grow your following by getting mentioned in a private pod. These huge groups of Instagram users have grown over time to support new members. Today there are agencies that can make introductions to these groups for a fee.

Social media technology is also working in our favor. Influencers groups and collectives are growing at rapid rates. They usually form around specific niche topics. These groups offer peer tips, advice, and trends discussion. You may also find brands posting job opportunities.

Compile a list of influencer marketing agencies and brands that use influencer marketing, and research influencer listing services to make sure you are seen in the right places.

2- Look to your favorite hobbies as a starting points and become a brand ambassador

Doing something well usually means doing something you love. And what better place to start than hobbies? You usually take up a hobby because you enjoy spending time doing something that invigorates your mind. 

3- Know your audience niche 

Even within a very niche topic area, there are often certain types of people who gravitate to it in larger numbers. Being a successful brand ambassador can mean finding the largest audience group within your area of specialty and targeting them with content, outreach, or in-person meetings. It´s a great way to broaden your network, and become known for something within a small web of people. You can start by checking out Facebook events in your local area, or even asking around at stores and retail outlets that match your niche

4- Learn to make amazing content that solves followers´ problems

Be it videos, written blogs, or beautiful instagram posts, making great content is all part of the brand ambassador´s job. Its even better when you can solve a problem your niche audience may be having in an elegant, exciting or totally new way. Think about what your audience really wants and then give it to them. Brands are most interested in things they have never seen before, and that their competitors are not able to do. The more original ideas you develop for content, the more leads you´ll get. If you want to get paid for Instagram posts, you´ll need to prove you´re worth it to the marketer signing your check!

5- Demonstrate passion and conviction beyond the basics

Everything up until this point has been simple. Pick a niche, start making content that speaks to a specific audience. What comes after is where most fledgling brand ambassadors fall flat. Only a truly passionate, unstoppable attitude will get you from a hobby to a job. If you want to get paid for Instagram posts, you must be willing to keep making great content and spending time building your presence for months.

Creating a system can help make sure you stay on top of your game. Having a creative partner can help too. Take an artist or creator friend out to lunch in exchange for a whiteboard session on content ideas. Once you´ve got a long list, it´s a lot easier to start checking off those opportunities to become a brand ambassador. 

6- There are no shortcuts to get paid for Instagram posts

Want to become a brand ambassador? Be ready to work! There are many tools brands and agencies use to spot cheaters. You can´t fake being a great brand ambassador. While buying followers, faking engagement, and generally appearing to be super popular can get you inquiries, it won´t close deals. As brand expertise continues to advance around influencer and brand ambassador marketing, it´s becoming impossible to cheat the system.

7- Start small with collaboration in mind to become a brand ambassador

Don´t try to jump straight into the world of instagram millionaires. Becoming a great brand influencer means practicing. You´ll learn a lot in the early days by working with brands, and it won´t always be for cold, harsh cash. Offer to partner on a marketing effort and bring more ideas to the table. Make sure you give yourself a chance to let that passion shine through, showing brands what you´re all about. Eventually you´ll get paid for Instagram posts, it may take 60-90 days to get you there.

8- Learn how to speak, act and think like a marketer to get paid for instagram posts

If you want a career, you need to get educated on how professionals in the field do business. 

• Instagram: how I make $10000 a month through Influencer marketing
• The influencer economy: how to launch your idea, share it with the world and thrive in the digital age
• Influencer marketing for dummies
• get scrappy: smarter digital marketing for businesses big and small
• marketing 4.0: moving from traditional to digital

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